MBA-BANGALORE UNIVERSITY

LECTURE NOTES

Friday, 23 May 2014

Coming Soon.........

QUANTITATIVE METHODS & OPERATIONS RESEARCH

MODULE 1 Introduction to OR, Importance of OR, Scope of OR in business activities, Optimization concept, OR Models: Linear programming, I...
M6 ADVERTISING AND INTEGRATED BRAND MANAGEMENT

Module I THE PROCESS: ADVERTISING AND INTEGRATED BRAND PROMOTION IN BUSINESS AND SOCIETY What is advertising, ...
F4 INTERNATIONAL FINANCIAL MANAGEMENT

Module 1: International Financial Environment The Finance Function in Global Context, Distinguishing Features of International Finance, In...
BUSINESS ETHICS AND CORPORATE GOVERNANCE

Module 1 AN OVERVIEW OF BUSINESS ETHICS Definition and Nature of Business ethics, Need and benefit of business ethics, History of the dev...
F5 STRATEGIC FINANCIAL MANAGEMENT

Module 1: Strategic Financing Decisions Meaning and importance of Strategic Financial Management, Scope and Constituents of Strategic Fina...
HUMAN RESOURCES MANAGEMENT

MODULE 1 Environmental context: New economic policy and changing business, technological, socio-economic and political, legal environment...

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